Stussy's Fall 2013 tees feature artwork by New York native and graffiti/visual artist Kevin Lyons. Lyons notes his artwork is influenced by his interests in hip hop culture, monsters and food. These are precisely the foundational marks to this year's collection.
Each of the four cotton tees include food, monsters or a combination of the two. Cookies and hamburgers with facial expressions offer humorous and quirky illustrations to your basic white tee.
Stussy is known for its foundations in surf, skate, and hip hop cultures, while often collaborating with designers and artists from all over the world in their 'Guest Series Collection.' Funky, unique, designs are Stussy's bread and butter, and Lyons's collection is one to look out for this fall season.
Key Themes Behind This Trend
- Food-inspired Fashion
- Opportunity for fashion designers to include food-inspired graphics and patterns in their collections.
- Humorous Illustrations on Apparel
- Opportunity for artists and designers to create and license humorous illustrations for use on apparel products.
- Collaboration with Independent Artists
- Opportunity for fashion brands to partner with independent artists and designers to create unique and limited edition collections.
Where This Applies
- Fashion
- Fashion brands can incorporate food-inspired graphics and humorous illustrations on their products to enhance their appeal.
- Art and Design
- Independent artists and designers can create unique illustrations for use by fashion brands on their products.
- Food and Beverage
- Food and beverage brands can leverage collaborations with fashion brands to create co-branded collections that showcase their products in new and innovative ways.
