For the raging booze hound who must carry alcohol with them wherever they go, recommend the Flip Flask so that no one suspects their heavy drinking capabilities -- or problems.
If the name Flip Flask has you thinking and pondering, it's very real and it's exactly what it sounds. These slip-ons are made to carry the drink of your choice without anyone ever suspecting you. So if you've ever wanted to ninja your way into a bar with some tequila, rum or gin on-hand, these bad boys will assist you for a pre-drink in the bathroom before you place an order. To fill the alcohol, there's a little cap that you can unscrew from the back heel of the slippers. This is probably the best way to conceal drinks in the public; I mean, who'd ever suspect flip flops?
What's Driving This Trend
- Concealment Wearables
- The creation of wearables designed to conceal certain items, such as flasks, presents opportunities for disruptive innovation
- Alcohol Sneakiness
- The demand for sneaking alcohol into public places has led to the rise of products like the Flip Flask, presenting opportunities for innovation in alcohol concealment
- Inconspicuous Design
- The trend towards designing inconspicuous products, like slip-on shoes with hidden flasks, presents opportunities for innovation in other industries seeking better product concealment options
Who This Affects Most
- Fashion
- Fashion designers can capitalize on the trend towards concealment wearables, creating stylish concealment products for a variety of items
- Hospitality
- The alcohol sneakiness trend presents a challenge for hospitality businesses to prevent guests from bringing their own alcohol into venues, but also provides opportunities for developing new security measures
- Security
- The trend towards inconspicuous design presents opportunities for innovation in security measures, such as developing new ways to detect and prevent hidden items from passing through security checkpoints
