The Tea Spot recently launched a collection of 'Simple Steeps,' which includes a range of loose-leaf fitness teas that boast functional benefits for the body.
Some of the varieties from the brand include Rise & Chai, Flat Belly, which boasts a tart and sweet taste from the inclusion of hibiscus and liquorice, as well as Citrus Boost, which can be enjoyed hot or cold. Each box contains five single-serving loose-leaf tea packets for easy enjoying.
While many different types of tea are able to offer numerous benefits on their own, these loose-leaf blends build upon the potent tea bases with superfood additions like fennel, anti-inflammatory turmeric, chamomile, rose and peppermint. In total, Simple Steeps is made up of five different and purposeful blends for health.
Key Themes Behind This Trend
- Functional Fitness Tea Blends
- Functional fitness teas with added superfood ingredients are disrupting the traditional tea market.
- Loose-leaf Teas for Health
- Loose-leaf blends with added benefits are disrupting the market for traditional bagged teas.
- Tea for Specific Body Benefits
- Tea blends with targeted benefits for specific bodily needs are disrupting the general tea market.
Where This Applies
- Tea
- Tea companies can innovate and expand their product offerings by incorporating functional ingredients into their traditional teas.
- Fitness & Health
- Companies in the fitness and health industry can incorporate functional teas into their wellness plans and programs.
- Superfoods
- Companies in the superfoods industry can innovate and expand their product offerings by creating functional tea blends that incorporate superfood ingredients.
