Fernando Jorge‘s latest jewelry collection is featured in a sensual campaign that highlights the importance of detail. Titled 'Stream,' this advertorial features model Luisa Moraes who roams urban streets while sporting her favorite earrings, necklaces and statement rings.
Photographer Alessio Boni captures the image series with the help of art director Joao Moraes and zooms in on candid closeups of his model muse. Rather that capturing full-body shots of model Luisa, Bonia opts for a series of sensual closeups. These images are raw and honest, featuring spontaneous frames rather than posed ones.
Styling for Fernando Jorge‘s accessory campaign is courtesy of Ketevan Gvaramadze while its effortlessly cool beauty looks are the work of hair stylist Tetsuya Yamakata and makeup artist Asami Matsuda.
What's Driving This Trend
- Candid Jewelry Campaigns
- Jewelry companies can create campaigns that showcase their products through candid imagery that is raw and honest.
- Effortlessly Cool Beauty Looks
- Beauty companies can focus on creating effortless beauty looks that complement the products being showcased.
- Statement Jewelry Pieces
- Jewelry companies can focus on creating statement pieces that are perfect for adding a touch of glam to everyday outfits.
Who This Affects Most
- Jewelry
- Jewelry companies can incorporate raw and honest imagery in their campaigns and focus on creating statement pieces.
- Beauty
- Beauty companies can create effortless and cool beauty looks that complement the products being showcased in their campaigns.
- Fashion
- Fashion companies can focus on incorporating statement jewelry pieces in their collections to add a touch of glam to everyday outfits.
