iPhone-Inspired Cosmetics

Eyemobile Eyeshadow Compact Turns Smartphones Lid Shades

The iPhone's design really does lend itself well to a makeup case, as seen with the Eyemobile Eyeshadow Compact. Replacing iPod apps with polychromatic eyelid shades, this techie beauty product is sure to muster a few consumers in the way that Apple has.

The Eyemobile Eyeshadow Compact comes with 20 colorful hues of every variety, with a built-in mirror where the cellphone's speaker would be. Just keep this one in a separate purse pocket to your mobile or you may start missing calls.

Mobile-inspired Beauty
The trend of incorporating mobile phone design elements into beauty products presents opportunities for disruptive innovation in the beauty industry.
Tech-driven Cosmetics
The increasing convergence of technology and cosmetics opens up new possibilities for disruptive innovation in the cosmetics industry.
Interactive Makeup Packaging
The use of interactive packaging, inspired by smartphone features, presents opportunities for disruptive innovation in the packaging industry.

Who This Affects Most

Beauty
The beauty industry can explore new ways to incorporate mobile phone design elements into cosmetics, creating disruptive innovation in the market.
Technology
The technology industry can leverage advancements in mobile phone design to develop innovative beauty products that blur the line between technology and cosmetics.
Packaging
The packaging industry can tap into the trend of interactive makeup packaging inspired by smartphone features to disrupt the traditional packaging market.
SCORE
3.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 55%
Activity 50%
Freshness 8%