Subtle Fresh-Faced Editorials

Doucement by DaveyiPhoto is Mousey and Au Naturale

Doucement by DaveyiPhoto proves that makeup is not necessary in order to look beautiful. This captivating and fresh-faced series features the barely clothed and promising model Ania of Premier London.

Ania is captured in a raw state lounging around the house, in bed and on a dock wearing no makeup. Her hair, styled by Erika De La Barquera, is left unruly in a loose bun with plenty of fly-aways and frizz. She is captured in a black bra with the straps left undone, reminiscent of many lazy mornings spent around the house.

DaveyiPhoto is a fashion photographer who specializes in elegant, natural beauty shoots. His work has a fresh-faced and innocent theme, and has been featured in Client Magazine and the Dossier Journal.

Natural Beauty
Opportunity for beauty brands to focus on promoting natural beauty and minimal use of makeup.
Raw Photography
Opportunity for photographers to capture the beauty of individuals in their most raw and authentic state.
Unconventional Styling
Opportunity for fashion brands to embrace unconventional styling choices that challenge traditional beauty standards.

Industries Being Reshaped

Beauty
Opportunity for beauty brands to create products and campaigns that celebrate natural beauty and minimal use of makeup.
Photography
Opportunity for photographers to specialize in capturing the raw and authentic beauty of individuals.
Fashion
Opportunity for fashion brands to embrace unconventional styling choices that challenge traditional beauty standards and create unique fashion campaigns.
SCORE
1.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 39%
Activity 4%
Freshness 8%

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