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Campy Race Track Editorials

DJ Sita Abellan Fronts this Moschino-Clad Editorial for ODDA Magazine

— April 5, 2016 — Fashion
Model and DJ Sita Abellan stars in this couture-clad editorial for ODDA Magazine. Abellan is draped in a wardrobe of vibrant Moschino pieces and is captured by the lens of photographer Anthony Arquier. Tilted 'Station to Station,' this editorial graces ODDA Magazine's Spring/Summer 2016 edition and is outfitted talented fashion editor Alba Melendo.

Donning Moschino's construction and cleaner-themed apparel, model and DJ Sita Abellan pulls off a number of fun and festive looks while hanging in the midst of a race track. Art direction for this editorial is courtesy of Alva Galim while its hair and makeup is the work of Kley Kafe and Ciryl Laine.

In addition to its vibrantly hued and graphic fashion staples, this ODDA Magazine editorial also spotlights bold beauty looks consisting of electric blue wigs and dramatic eyeliner looks.
Trend Themes
1. Vibrant Fashion Staples - Disruptive innovation opportunity: Designing sustainable and eco-friendly vibrant fashion staples that are not only visually appealing but also environmentally conscious.
2. Bold Beauty Looks - Disruptive innovation opportunity: Developing innovative and technologically advanced beauty products that enable consumers to easily recreate bold beauty looks at home.
3. Race Track Photography - Disruptive innovation opportunity: Creating immersive virtual reality experiences that allow individuals to virtually explore race tracks and capture unique photography angles.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Introducing augmented reality try-on technology that enables consumers to virtually try on clothing items before making a purchase.
2. Beauty - Disruptive innovation opportunity: Utilizing artificial intelligence and machine learning algorithms to analyze individuals' facial features and recommend personalized beauty looks and products.
3. Photography - Disruptive innovation opportunity: Developing AI-powered cameras that automatically capture and edit stunning race track photography shots in real-time.
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