Buzzfeed recently transformed several of the popular Disney cartoon princesses into new mothers and showcases the women breastfeeding in public. The illustrations perhaps subtly offer a feminist critique on mothers should be allowed allowed to breastfeed newborn children in open settings free of judgement.
While many of the classic Disney films finish before any of the princesses start families, these photoshopped illustrations showcase what Belle, Mulan and Pocahontas might have looked like as mothers. The illustrations juxtapose real-life settings alongside cartoon princesses feeding their children in public.
The use of characters so iconic as the Disney princesses is an ideal way to offer a critique on a subject, such as public breastfeeding, to the masses in an understated way.
What Makes This Trend Stand Out
- Body Positivity Movement
- Opportunities for brands to promote body positivity and inclusivity by featuring diverse representations of motherhood and breastfeeding in their marketing campaigns.
- Feminist Parenting
- Innovative parenting resources and products that empower and educate parents on topics like breastfeeding in public, challenging societal norms and promoting gender equality.
- Visual Activism
- Creative mediums, like illustrations or photography, that are used to spark conversations, challenge social norms, and advocate for progressive ideas like normalizing public breastfeeding.
Sectors Adopting This
- Advertising and Marketing
- Brands have the opportunity to leverage inclusive messages and imagery in their advertising campaigns to support and empower mothers who breastfeed in public
- Parenting and Baby Care
- Development of innovative breastfeeding products, clothing, and accessories that are functional, comfortable, and promote public breastfeeding with confidence.
- Social Activism
- Community-based initiatives and organizations that advocate for women's rights, promote gender equality, and work towards eradicating the stigma around public breastfeeding.
