If the Diesel Pre-Fall 2014 ad campaign reminds people of classical paintings, that is because it was inspired by art from the Renaissance era. Given a dark and modern twist, the images showcase the latest designs with a dramatic flair many will appreciate.
Shot by photographer Nick Knight, the Diesel Pre-Fall 2014 ad campaign marks the first time artistic director Nicola Formichetti's designs are part of such a production. About his inspiration, Knight says, “There is a deliberate attempt to look at Italian art throughout the centuries, right back to the Renaissance. It was an idea to bring together great moments in visual culture that we liked…It’s the juxtaposition of the two, of the classical and digital that makes them both feel stronger.” Full of dynamic energy, the images grab people's attention instantly.