Mochi-Like Dessert Cheeses

Kraft's Mochi Mochi Dessert Cheese is Enriched with Glutinous Powder

Kraft's Mochi Mochi sakura dessert cheese boasts a unique color, taste and texture thanks to added glutinous powder that makes it reminiscent of a sakura mochi. In Japan, sweetened cheese products are popular because of how well the snacks pair with alcohol and Kraft and Japanese sweets and dairy maker Morinaga Milk Industry are introducing a new sweet treat that's enhanced with the flavors of black honey (kuromitsu) and roasted soybean flour.

The Kraft Mochi Mochi Kinako Cheese made with Kuromitsu combines ingredients that are typically found in traditional Japanese confections like mochi, which are coated in soybean flour and served with a sweet drizzle of syrup. These dessert cheeses offer a different take on traditional foods with a fusion of unique flavors and textures.

Sweetened Cheese Products
Opportunity to expand the market of sweetened cheese products, exploring new flavors and textures.
Fusion of Traditional Foods
Incorporating traditional ingredients into a new fusion food presents opportunities to create unique flavor combinations.
Glutinous Powder Enhancements
Utilizing glutinous powder to enhance texture and taste of food presents opportunities for experimentation and innovation.

Who This Affects Most

Dairy Industry
The dairy industry can explore the production of unique and innovative cheese products to diversify their offering.
Food Industry
Food companies can explore the fusion of traditional foods with a modern twist, creating unique flavor experiences.
Alcohol Industry
Collaboration with cheese and snack makers presents an opportunity for alcohol industry players to diversify their snack offerings and create unique beverage pairings.
SCORE
5.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 63%
Activity 78%
Freshness 10%

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