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The Designer PUMA Collection is an Eccentric Mix of Sporty-Chic Ensembles

 - Apr 2, 2011
References: puma & fashionising
The Designer PUMA Collection integrates the sporty brand's athletic apparel with coveted designer collaborations in the likes of Alexander McQueen and Hussein Chalayan.

Showcased at PUMA concept stores, the winter wardrobe includes vibrant yoga wear, eccentric graphic printed leggings and rad track jackets. It is definitely for individuals who want to stand apart from the crowd while working out. The eclectic collaboration infuses the athletic functions of the clothing within an urban landscape made for sporty fashionistas. This new active line is stylishly versatile in its bold and strong designs, suited for both the gym and the streets.

Lensed by photographer Zanita Whittington and starring Tania Pozzebom, the Designer PUMA Collection fully encompasses a sporty-chic style in its Fall/Winter 2011 lookbook.