Artful Inaugural Design Fairs

Design Miami Presents its First DESIGN MIAMI.LA Fair

Design Miami introduces DESIGN MIAMI.LA, which is a special milestone moment marking the studio's first-ever Los Angeles fair. This is set to run from May 16th up until May 20th. It is taking place at the private Holmby Hills estate which was designed by the late and talented architect Paul R. Williams.

It follows the concept of 'Living with Design' as the fair's curatorial director Ashlee Harrison explains that the city's rich design heritage inspires the programming with a focus on three specific themes: eclecticism, imagination, and nostalgia. The fair opens with the brand collaboration highlighting LA-based artist Peter Shire. Visitors will be treated by a fully immersive experience highlighting the city's legacy in design.

Image Credit: Walker Bunting, Holmby Hills Estate Los Angeles, Courtesy of Gallery FUMI

Curated Immersive Experiences
Immersive, curated design exhibitions offer visitors a unique and engaging way to explore artistic legacies.
Artist-brand Collaborations
Collaborations between local artists and brands create exclusive, locale-inspired products that attract design-savvy consumers.
Design Heritage Celebrations
Events that celebrate a city's design heritage provide context-rich experiences that connect attendees to cultural roots.

Sectors Adopting This

Event Planning
Event planners can capitalize on the rising demand for culturally immersive and curated design experiences.
Art and Design
The art and design industry stands to benefit from increased collaboration between local artists and commercial brands.
Tourism and Travel
Tourism and travel sectors can see growth by promoting destination events that highlight cultural and design heritage.
SCORE
1.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 11%
Activity 18%
Freshness 27%