Desert Vacation Editorials

Model Bryce Draper Makes the Desert Hotter for Reserved

When I think of taking a trip, I don't generally think of a desert vacation. However, that's clearly because I wasn't picturing model Bryce Draper in said desert.

Modeling for design line Reserved, Bryce poses in rugged menswear in desert vacation appropriate tones of tans and greens. I really don't know what's more of a story here, the new line of clothes from Reserved or Bryce's loveliness while modeling the clothes. Either way, I like it.

Desert Vacations
Opportunities exist for companies to develop eco-friendly desert vacation packages for those seeking unique travel experiences.
Rugged Menswear
Disruptive innovation opportunities exist for companies to create functional and stylish clothing for adventurous travelers.
Male Modeling
There are opportunities for businesses to embrace male models in marketing campaigns to broaden gender inclusivity in the fashion industry.

Who This Affects Most

Eco-tourism
Companies in the eco-tourism industry can develop desert vacation packages that are sustainable and environmentally conscious.
Fashion
Opportunities exist for fashion companies to create rugged menswear collections that cater to adventurous travelers.
Advertising
Businesses can embrace male models in their marketing campaigns to promote body positivity and inclusivity in the fashion industry.
SCORE
2.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 33%
Activity 39%
Freshness 8%

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