Jean-Inspired Ear Gear

The Urbanears Plattan Denim Headphones are a Comfortable Take on Audio

Urbanears, the Stockholm-based audio accessories company, has announced an upcoming pair of denim headphones sure to be loved well beyond casual Fridays. Like many of Urbanears products, the pair is a much-adored take on functional music accessories.

The denim pair, priced at $80, are a little steeper than other similar products from the Pattan line, but stand out from an already unique collection. Down to the cord, which features a fabric lining, the denim headphones are uniformly decked out in a classic indigo shade. Using a widely worn and iconic inspiration, the jean earphones are sure to connect with more than a few denim lovers.

Urbanears headphones are known for their functionality and feature a collapsable design. That kind of user-friendly thinking paired with a lovable fabric is an unstoppable force.

Denim Audio Accessories
The use of denim material in audio accessories could create a new market niche and provide consumers with fashion-forward audio solutions.
User-friendly Audio Design
Headphone designs that prioritize collapsability without sacrificing sound quality could disrupt the audio accessories industry.
Iconic-inspired Audio Design
Drawing design inspiration from well-loved and recognizable icons, like denim, could create a more emotional connection with consumers.

Who This Affects Most

Audio Accessories
The audio accessories industry could benefit from incorporating fashionable and functional materials in their product offerings.
Fashion Retail
Fashion retailers might leverage collaborations with audio accessory companies to create co-branded products and tap into new markets.
Tech Manufacturing
Tech manufacturing companies might benefit from incorporating fashion-forward designs and user-friendly features in their audio accessory offerings.
SCORE
2.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 17%
Activity 38%
Freshness 8%