Ideas
Explore the world's #1 largest database of ideas and innovations, with 473,752 inspiring examples.
Trend Reports
Discover why 1,273 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 308,954 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,273 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 308,954 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,220 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 473,752 cutting edge ideas.

Elegant Transitional Sneakers

'Cocktail Sneakers' are Stylish Day-to-Evening Shoes for Women

— July 18, 2018 — Fashion
'Cocktail Sneakers' recently introduced a new line of fashion sneakers with a focus on providing women with day-to-evening shoes that seamlessly transition to suit different settings.

After spotting an opportunity to redefine sneaker culture for women, the all-female team behind Cocktail Sneakers took it upon themselves to offer well-constructed, comfortable and aesthetically pleasing styles for multiple occasions. As Cocktail Sneakers founder Susan Hassett describes: "every 'fashion' sneaker on the market was just a permutation of a gym shoe. It was during cocktail hour on Nantucket, relegated to my generic sneakers, when I first conceptualized Cocktail Sneakers."

The freshly launched debut Cocktail Sneakers collection introduces four versatile footwear options: The Weekender, The Outsider, The Professional and The Occasion, which is a feminine slip-on lace sneaker that has the potential to appeal to the casual bride.
Trend Themes
1. Transitioning Sneaker Culture - The rise of fashionable, versatile sneakers for women that seamlessly transition from day to evening.
2. Women's Fashion Sneakers - The growing demand for well-constructed, comfortable, and aesthetically pleasing sneakers designed specifically for women.
3. Multiple Occasion Footwear - The emergence of footwear options that can be worn for various settings and events without sacrificing style.
Industry Implications
1. Footwear - The footwear industry has an opportunity to cater to the evolving needs of women by creating innovative and stylish transitional sneakers.
2. Fashion - Fashion brands have a chance to tap into the market of women seeking fashionable sneakers that can be worn from day to evening.
3. Wedding - The wedding industry can explore the potential of creating feminine slip-on lace sneakers that appeal to casual brides.
3
Score
Popularity
Activity
Freshness