Electronica Action Figures

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The Daft Punk & Medicom Toys are Inspired by TRON: Legacy

— October 27, 2010 — Life-Stages
Daft Punk & Medicom have teamed up to celebrate the duos upcoming feature film debut in 'TRON: Legacy' with two new toys. The toys come in two styles -- action figure and kubrick -- and are set to be released April 2011.

Daft Punk did the whole soundtrack for the new TRON film in addition to making a cameo appearance. I've never been a huge fan of the kubrick toys, but I love what Daft Punk & Medicom have done here. The wait for the new TRON film and all of its accompanying merchandise just became unbearable.

Trend Themes

  1. Electronica Action Figures — Disruptive innovation opportunity: Collaborate with popular musicians and toy manufacturers to create action figures inspired by electronic music culture.
  2. TRON: Legacy Merchandise — Disruptive innovation opportunity: Develop unique merchandise collaborations with upcoming movie releases, targeting fans and collectors.
  3. Musician-inspired Toys — Disruptive innovation opportunity: Create toys and collectibles based on musicians and their iconic aesthetics to appeal to both fans and toy collectors.

Industry Implications

  1. Music — Disruptive innovation opportunity: Integrate musicians' brand image into various merchandise collaborations, expanding revenue streams beyond album sales and concerts.
  2. Film — Disruptive innovation opportunity: Capitalize on the release of highly anticipated movies by partnering with toy manufacturers to produce exclusive collectibles and merchandise.
  3. Toy Manufacturing — Disruptive innovation opportunity: Explore partnerships with musicians and entertainment properties to create unique action figures and collectibles that appeal to niche markets.
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