Photographer Aleksandra Podburtnaja captures 'Madonna,' an editorial for The Ones 2 Watch that highlights 70s-themed beauty looks like crimped hairstyles and bronzed makeup.
Model Nathalie Sorrell stars in the image series that boasts wardrobe styling by Claudia Walder. Walder dresses her muse in an all-white wardrobe that consists of retro pieces like textured faux fur coats and flowing summer dresses that embody a girly, flower child aesthetic. Hair and makeup for this series is the work of Ziima Yosuke and Jess Whitbread who modernize crimped hairstyles for a new generation while pairing them with fresh-faced cosmetics that make a subtle and sophisticated statement.
This elegant image series is a fresh take on 70s styling and is effortlessly cool in its overall look and feel.
What's Driving This Trend
- 70s-themed Beauty Looks
- Opportunity for beauty brands to capitalize on the resurgence of 70s-inspired hairstyles and makeup.
- Girly, Flower Child Aesthetic
- Fashion brands can tap into the demand for retro, feminine styles reminiscent of the 70s.
- Fresh-faced Cosmetics
- Innovative cosmetic companies can create makeup products that enhance natural beauty and provide a subtle, sophisticated look.
Who This Affects Most
- Beauty
- The beauty industry can cater to the demand for 70s-inspired beauty looks and products.
- Fashion
- Fashion brands can create collections that embrace the girly, flower child aesthetic of the 70s.
- Cosmetics
- Cosmetic companies can develop new products that highlight natural beauty and offer a fresh-faced appearance.
