KD is exploring cheese-flavored craft sodas through a limited-edition collaboration with Toronto-based Solly’s Craft Soda. KD x Solly’s Cream Soda combines the nostalgic sweetness of cream soda with a subtle hint of KD’s recognizable cheesy flavor, translating the mac and cheese brand into a carbonated beverage for the first time. Designed to be enjoyed alongside a bowl of KD or independently, the drink maintains Solly’s approach to craft soda with real cane sugar, 45 calories and added fiber.
For KD, the collaboration extends its signature flavor beyond traditional food formats and builds on previous category experiments such as KD Mac & Cheesecake and KD Ramen. Solly’s gains national exposure through an established Canadian brand and expanded distribution through Amazon and participating retailers including Walmart. The limited-edition format also allows both companies to test consumer interest in unconventional sweet-and-savory beverages.
Image Credit: Kraft Heinz
What Makes This Trend Stand Out
- Savory Soda Experiments
- Sweet-and-savory carbonated drinks create space for snack and comfort-food brands to test unexpected flavor extensions in low-commitment formats.
- Nostalgic Flavor Mashups
- Familiar childhood foods translated into new beverage experiences can turn emotional brand equity into collectible, conversation-driven products.
- Limited-edition Co-branding
- Short-run collaborations between major CPG names and craft producers provide a flexible way to gauge demand while generating retail and social buzz.
Sectors Adopting This
- Craft Beverages
- Small-batch soda makers can use unconventional brand partnerships to differentiate from mainstream soft drinks and access broader distribution channels.
- Packaged Foods
- Legacy food brands have room to extend signature tastes into adjacent categories that refresh relevance without changing core products.
- Retail and E-commerce
- Online marketplaces and mass retailers benefit from exclusive novelty launches that drive discovery, impulse purchasing and shareable consumer engagement.
