The conceptual 'E-stylist' cosmetic retail kiosk has been designed as a digital solution that aims to streamline the capabilities of stores by allowing shoppers to easily peruse products based on their needs or preferences.
The kiosk works by having shoppers scan their face and be provided with a number of different product options that they can virtually try on before making a purchase. After perusing all of the various options, shoppers will be given a printout of all the items they wish to purchase along with a link to instructions for how to apply them once they're at home.
The conceptual 'E-stylist' cosmetic retail kiosk aims to increase sales capabilities of retailers by allowing shoppers to browse and experience products on their own terms.
What's Driving This Trend
- Virtual Try-on
- Opportunity for retailers to innovate their shopping experience by incorporating technology that allows consumers to virtually try on products.
- Personalization
- Opportunity for retailers to offer personalized recommendations to consumers based on their preferences and needs using facial recognition technology.
- In-store Digital Solutions
- Opportunity for retailers to integrate technology into their physical stores to optimize customer's shopping experience and increase sales.
Who This Affects Most
- Cosmetics
- Integrating virtual try-on technology into cosmetic stores can increase customer engagement and sales by providing a more interactive and personalized experience.
- Retail
- Implementing in-store digital solutions like the 'E-stylist' kiosk can optimize customer experience by providing convenience and personalization.
- Technology
- Developing technology like facial recognition software can be used to offer personalized recommendations and increase sales in various industries, including retail and cosmetics.
