London-based streetwear giant Corteiz presents its latest collection of apparel designed for the summer season. The seasonal capsule is defined by knitwear including a newly ribbed vest that is detailed with a textured blend of bright tones such as pink and yellow.
The range also features new tracksuits with shell-suit looks in a baby blue tone and jersey iterations in earthy green colors. Additionally, the brand features tees adorned with graphics, as per usual. It is accented with a bright visual that sees a print from a streetwear crowd at one of the brand's guerilla marketing campaigns. It is rounded out by a long-sleeved polo top with color-blocking hues of blue, red, green, and black.
Image Credit: Martin Mouget, <a rel='nofollow' href='https://hypebeast.com/uk/2023/7/corteiz-summer-drop-campaign-clint419'>hypebeast</a>, <a rel='nofollow' href='https://www.crtz.xyz/password'>crtz.xyz</a>
Why This Trend Is Growing
- Vibrant Streetwear
- The latest collection from Corteiz showcases bright tones like pink and yellow in their knitwear.
- Shell-suit Looks
- Corteiz introduces tracksuits with a shell-suit aesthetic, including a baby blue tone and earthy green colors.
- Graphic Tees
- Corteiz's new collection features tees adorned with graphics inspired by streetwear marketing campaigns.
Industries Being Reshaped
- Fashion
- The fashion industry can explore incorporating vibrant colors and prints in their clothing lines, drawing inspiration from Corteiz's collection.
- Streetwear
- Streetwear brands can innovate by experimenting with shell-suit inspired tracksuits in unique colorways, following Corteiz's lead.
- Marketing
- Marketers can take cues from Corteiz's guerilla marketing campaigns and find creative ways to showcase their products through bold visuals.
