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The Colour & Color Tumblr Illustrates the World Through Rainbows

Celebrating the beauty of shades is the Colour & Color tumblr. The blog shows that one color has many different facets and aspects to it; just as everything in life does too.

Choosing a different color each week, the Colour & Color tumblr explores that certain shade through a series of images. Scrolling through the different photos gives you a dreamy sense of being or a playfully spontaneous feeling. Each color has the ability to evoke a different emotion.

The Colour & Color tumblr will definitely inspire you to introduce some aspect of the rainbow into your life.

Implications - With a growing number of stresses each day, modern consumers are looking for a quick escape. Art that provides a calming element is appealing to those who don’t have the time to relax but still desire a way to do so. Companies could focus on this aspect of tranquility in order to attract more customers.