Being an adult can be tough, and here's a hilarious depiction of real-life challenges that the young adults of today face, combined into a neat package called Coloring for Grown-Ups. Created by Ryan Hunter and Taige Jensen, Coloring for Grown-Ups features a darkly humorous and sarcastic look at real life.
The activity book asks you to distinguish between a hipster and a homeless person and a maze where you must navigate a guy (who doesn't have health insurance) through the perils of life without getting injured.
Although this coloring book might not be the most uplifting activity to partake in, some of the images will definitely give you a chuckle. The messages depicted will ring true with anyone who has found themselves becoming overly familiar with IKEA and negotiating mortgage rates.
Key Themes Behind This Trend
- Adult Coloring Books
- Coloring books for adults featuring sarcastic real life challenges pave the way for niche bookstores to cater to the growing adult coloring trend.
- Humorous Adult Activity Books
- Humorous activity books like Coloring for Grown-Ups present opportunities for indie publishers to create unique gift items for adults, guided by the growing adult entertainment market.
- Sarcastic Depictions of Real Life Experience
- Sarcastic depictions of real life experiences, such as those presented in Coloring for Grown-Ups, point to a need in the market for humorously acknowledging adult hardships in other unexpected mediums.
Where This Applies
- Bookstores
- As more and more adults are seeking coloring books that are targeted at them, bookstores can profit from creating sections that are specific to adult coloring books.
- Publishing
- Niche publishing companies can meet the demand for adult activity books with humor like Coloring for Grown-Ups, using platforms like Amazon to create 'quirky' products with widespread appeal.
- Gifts & Novelties
- Humorous activity books make excellent gift items, leading the way for gift and novelty shops to diversify their products and offer unique, non-traditional presents for adults.
