London-based fashion photographer Coco Rococo recently shot a series of photographs depicting models Ufuoma and Denise showcasing various hairstyles by Carlos from Pepi’s salon in London. Even though the series is intended to promote hairstyles, the clothing and photography is top notch as well.
Most of the outfits seem to be inspired by traditional west African clothing; that is, colorful, fractal patterns weaving themselves across lightly spun textiles. These bright, almost psychedelic styles contrast sharply with the dim twilight of the background. The setting seems to be a desert of some sort, as it is devoid of vegetation and full of sand. Further towards the background of the photographs are jagged mountains that help to accentuate the stark feel of series’s setting.