Debut Retailer Shoe Collections

The Club Monaco AW13 Shoe Collection are Timeless and Edgy

Chic and classic with a little bit of edge, the Club Monaco AW13 Shoe collection is exactly what a woman would expect from the "mid-priced, high-end casual clothing retailer," as described on their Wikipedia page. From animal print stilettos to leather fall booties and black pony hair flats, the designs are made for the sophisticated femme fatale. They could easily transition from night to day as well thanks to the dark color palette.

Handcrafted in Italy, the Club Monaco AW13 Shoe collection range from $150.00 to $350.00. Caroline Belhumeur, the Senior Vice President of Women’s Design at Club Monaco, says about the debut collection, "They can work this season, and still be worn seasons from now." It is this kind of timelessness the brand is known for.

Timeless Shoe Collections
Opportunity for creating shoe collections that offer classic designs with a timeless appeal.
Edgy Shoe Designs
Opportunity to develop shoe designs that incorporate edgy elements for a sophisticated yet bold aesthetic.
Transitioning Day-to-night Shoes
Opportunity to create shoe collections that seamlessly transition from day to night with versatile styles.

Who This Affects Most

Fashion Retail
Disruptive innovation opportunity to offer mid-priced, high-end shoe collections with timeless designs and edgy elements.
Luxury Shoe Manufacturing
Opportunity for handcrafted shoe manufacturing in Italy, catering to the demand for high-quality, timeless and edgy designs.
Online Shoe Retail
Opportunity to curate and market shoe collections that focus on versatile styles for day-to-night transitions, catering to the convenience-seeking online shoppers.
SCORE
2.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 45%
Activity 31%
Freshness 8%

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