City-Inspired Metropolitan Streetwear

KRAKATAU Offers the City Portals Collection for SS22

Fashion imprint KRAKATAU introduces its new City Portals collection designed specifically for the Spring/Summer 2022 season. The brand focuses its attention on the movements of a bustling city and the nature of metropolitan environments. The color palette is rooted in shadow blue, black, slate gray, silver, and neon green, which are reflective of the flowing energy of city spaces.

In terms of silhouettes, the seasonal range features items such as lightweight vests and jackets that are crated from sustainable mindsets and breathable insulation using three-dimensional helical shapes - perfect for the seasonal transition. The rest of the capsule includes some heavier options such as storm jackets and waterproof raincoats that are enclosed with magnetic buttons, rounded out with smart pockets, and interior straps.

Image Credit: KRAKATAU

Sustainable Streetwear
There is an opportunity to disrupt the fashion industry by leveraging sustainable materials and practices for the production of streetwear items.
Tech-enabled Wearables
Integrating technology into streetwear items such as jackets and vests can provide a disruptive innovation opportunity in the fashion industry.
City-inspired Collection
Creating fashion collections inspired by the vibrancy and energy of metropolitan environments can be a trend to watch out for in the fashion industry.

Industries Being Reshaped

Fashion and Apparel
This trend is directly relevant to the fashion and apparel industry, presenting opportunities for brands to innovate and cater to the growing demand for sustainable and tech-enabled streetwear.
Technology
This trend provides a potential opportunity for technology companies to contribute to the wearable tech market by collaborating with fashion brands to create tech-enabled streetwear items.
Retail
This trend opens up opportunities for retailers to diversify their inventory by offering sustainable and stylish streetwear collections to meet the demands of modern urban consumers.
SCORE
4.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 86%
Activity 36%
Freshness 12%

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