Architectural Menswear Editorials

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'Techtonics' by Christoph Musiol Highlights Tailored Apparel

— October 8, 2020 — Fashion
The Ones 2 Watch 'Techtonics' editorial is captured by photographer Christoph Musiol who collaborates with editor Rosie Daly. Starring model Catl Bistram at Kult Models, this image series spotlights tailored menswear and a striking architectural backdrop.

Lensed in black and white, Techtonics is styled by Bodo Ernle at Nina Klein Artist Management who opts for a wardrobe of retro-inspired trench coats, pleated slacks, tweed suit sets and more. The series highlights menswear looks from both designer and fast fashion labels like Jack & Jones, Schepperheyn and Selected Homme.

The editorial's nostalgic wardrobe is juxtaposed with a stark backdrop of monumental and curvilinear architecture while its black and white imagery helps emphasize a texture-enriched and impeccably tailored wardrobe.

Image Credit: Christoph Musiol

Trend Themes

  1. Architectural Menswear — Disruptive innovation opportunity: Integrate technology into menswear designs inspired by architectural elements.
  2. Tailored Apparel — Disruptive innovation opportunity: Develop sustainable and customizable tailored clothing options for men.
  3. Retro-inspired Fashion — Disruptive innovation opportunity: Combine retro aesthetics with modern functionality in menswear fashion.

Industry Implications

  1. Fashion — Disruptive innovation opportunity: Create menswear collections inspired by architectural shapes and textures.
  2. Technology — Disruptive innovation opportunity: Introduce technological advancements in the production and design process of tailored menswear.
  3. Sustainable Fashion — Disruptive innovation opportunity: Develop sustainable alternatives to traditional menswear production methods using tailored apparel.
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