Phone Powering Purses

The Charging Handbag Features a Hidden Pocket to Keep Your Device Alive

One of the worst feelings during a busy day is when you realize you only have one bar left on your cellphone and you have the rest of the day ahead of you; the Charging Handbag gets rid of this fear with a high fashion accessory.

Designed by Richard Nicholl and revealed during his show in London Fashion Week, the Charging Handbag lets you charge your phone while on the go. The purse works like an outlet and features a hidden pocket on the inside where you plug your phone into. Charging the purse itself is also a breeze; simply attach a magnetic adapter to the outside of the bag. An LED charm that hangs like a keychain on the bag blinks whenever your phone is ringing which keeps you in the loop even when you can’t pick up.

The Charging Handbag combines the worlds of style and tech in a classically crafted carryall.

Fashionable Tech
There is an opportunity for fashion and technology industries to combine and design innovative products.
Wireless Charging Accessories
There is a growing trend in the market for wireless charging accessories, including handbags and purses.
Fashionable Charging Ports
There is an opportunity to create charging ports that blend in seamlessly with fashionable accessories.

Industries Being Reshaped

Fashion
The fashion industry continues to evolve and embrace technology, offering more opportunities to blend the best of both worlds.
Technology
The technological industry continues to create innovative products that can be blended with fashion to create a new category of items.
Consumer Products
There is a growing opportunity for consumer products that combine functionality with fashion, in this case, a charging handbag.
SCORE
3.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 33%
Activity 64%
Freshness 8%