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Tricolor Fashiontography

Carla Pepa's 'Question of Style' Involves Black, White & Red

— June 20, 2009 — Fashion
Carla Pepa's 'Question of Style' features my favorite fashion colorway: red, white and black. The tricolor shoetorial is fantastic for footwear fans, as it features an army of shoes in these distinct and classic colors.

Check out the related articles below for other editorials that have similarly been placed under color restraints.

Implications - The use of simplistic color combinations is favored in all facets of fashion today. Though bright, bold color combinations were once seen as an ideal way to express oneself, fashion today is skewed more towards shape and structure as opposed to color. This is evident in photography, design and cosmetics, showing that consumers would prefer elegance and subtlety.
Trend Themes
1. Simplistic Color Combinations - Opportunity for disruptive innovation: Develop fashion lines and products that focus on elegant and subtle color combinations.
2. Emphasis on Shape and Structure - Opportunity for disruptive innovation: Create fashion photography, design, and cosmetics that prioritize shape and structure over vibrant colors.
3. Classic Colorways - Opportunity for disruptive innovation: Introduce new fashion collections and accessories that revolve around timeless black, white, and red color combinations.
Industry Implications
1. Fashion - Opportunity for disruptive innovation: Explore innovative ways to incorporate simplistic color combinations and emphasize shape and structure in clothing and accessories.
2. Photography - Opportunity for disruptive innovation: Develop photography techniques and styles that showcase elegance and subtlety while putting less emphasis on bold colors.
3. Cosmetics - Opportunity for disruptive innovation: Create cosmetic products with color palettes that focus on simplicity, allowing consumers to express themselves through subtle shades instead of vibrant colors.
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