Edgy Brazilian Footwear Brands

Kenner is Known for Fusing Sneaker and Sandal Silhouettes

Premium Brazilian footwear brand Kenner has become well known for the stylish and practical fusion of sneaker and sandal silhouettes. Established as a cultural icon in its country of origin, the brand's mission is to inspire individuals to embrace uniqueness and define their own path.

The Brazilian footwear line-up includes a range of streetwear shoes, from flip flops to open sneakers. Notably, Kenner's unique Rakka sole features a dual-layer design for optimal comfort and durability on city streets. As Kenner expands into the US market, it brings four hero designs that bridge urban style with outdoor functionality, offering advanced arch support, eye-catching velcro lacing systems, and stylish sporty constructions. The designs include the Rakka Slide Pro, the Rakka Mezkla, the Rakka Boot, and the Rakka Ultra Force.

Image Credit: Kenner

Sneaker-sandal Hybrids
The combination of sneaker functionality with sandal comfort creates a unique category appealing to urban and outdoor enthusiasts.
Dual-layer Soles
Footwear with dual-layer soles offers enhanced support and durability, addressing the needs of city-dwelling consumers.
Velcro Lacing Systems
Innovative velcro lacing systems provide an easily adjustable and stylistically distinct alternative to traditional shoelaces.

Where This Applies

Footwear
The footwear industry is embracing hybrid designs that blend athletic performance with everyday convenience.
Streetwear
Streetwear is increasingly incorporating functional elements like advanced arch support and durable soles to meet urban consumers’ lifestyle demands.
Outdoor Apparel
Outdoor apparel brands are looking to offer versatile footwear options that bridge the gap between style and practical functionality.
SCORE
6.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 92%
Activity 84%
Freshness 29%

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