Clarks Originals Introduces a Blue Camo Colorway of the Wallabee
Clarks Originals gives the iconic Wallabee shoe model a new colorway for the season with the introduction of the Blue Camo iteration. The traditional moccasin footwear gets a cozy update that adorns the upper with a blue watercolor aesthetic.
It is designed in-house right at the Clarks Originals HQ and spotlights the classic crepe sole unit. Additional details of the shoe include some black splashes and blue shades throughout the upper. Notably, it is crafted from suede materials for a soft touch. Rounding out the new Blue Camo shoe are the addition of two matching hang tabs as the branding details along the side of the shoe and blue tonal laces for some adjustable components.
Image Credit: Clarks Originals
It is designed in-house right at the Clarks Originals HQ and spotlights the classic crepe sole unit. Additional details of the shoe include some black splashes and blue shades throughout the upper. Notably, it is crafted from suede materials for a soft touch. Rounding out the new Blue Camo shoe are the addition of two matching hang tabs as the branding details along the side of the shoe and blue tonal laces for some adjustable components.
Image Credit: Clarks Originals
Trend Themes
1. Watercolor Aesthetics - Brands, especially in the fashion industry, can incorporate watercolor aesthetics in their designs to add a unique touch to their products.
2. Textured Soles - Incorporating textured soles in footwear can offer more grip, comfort and style, which can be a disruptive innovation opportunity for footwear brands.
3. Colorway Iterations - Brands can introduce a variety of colorway iterations for their products to keep up with the changing market trends and stay ahead of their competition.
Industry Implications
1. Footwear - The footwear industry can leverage textured soles to offer a more comfortable and stylish shoe option that can attract more customers.
2. Fashion - Fashion brands can experiment with unique watercolor aesthetics in their designs to showcase timeless yet innovative products.
3. Retail - Retail companies can introduce more colorway iterations in their products to attract new customers and keep their existing customers engaged.
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