Nike is making waves yet again with the release of its new Blazer Mid Voodoo sneakers.
Vodou itself is a worldview that encompasses everything from philosophy and medicine, to justice. and religion. And while Nike's new sneakers don't capture the entirety of this worldview, they do touch on some of the more commonly known elements like voodoo dolls. In fact, each pair of the new Nike Blazer Mid Voodoo sneakers come with a removable mini voodoo doll. As for the sneakers themselves, the shoes are made from canvas and suede, and feature touches of a houndstooth print on the heel tab. The whole thing is then fished off with a classic gum rubber sole unit.
The new Nike Blazer Mid Voodoo shoes are set for release via Nike in the coming weeks.
Image Credit: Nike
Key Themes Behind This Trend
- Canvas-covered Sneakers
- An opportunity for fashion brands to innovate by experimenting with unique materials and incorporating color or patterns
- Miniature Accessories with Products
- A potential trend for brands to differentiate themselves by including mini collectibles with their products
- Cultural Appropriation in Fashion
- A trend worth considering for brands looking to engage with cultural practices of varied audiences while being respectful of their cultural heritage
Where This Applies
- Fashion
- The fashion industry can innovate by creating unique designs for sneakers with canvas and incorporating cultural elements
- Consumer Goods
- An opportunity for consumer goods companies to differentiate their products by including collectibles or unique accessories with their products
- Entertainment
- A potential trend for entertainment brands to collaborate with cultural experts for products that are a perfect representation of their brands and align with their consumers
