Nike introduces a new iteration of the Air Max Plus sneaker model with the Reflective Black colorway palette joining its roster. Made for the Fall season, it is perfect for trekking through the outdoors and has a stealthy all-black design that highlights an all-black look.
The construction features a blend of modified mesh materials that are then overlaid with suede on top to elevate the shoe. The most notable part of the silhouette can be seen at the forefoot, where there is the toggle system that assists with securing the shoe. This is paired with 3M reflective details so that the shoes are visible during nighttime walks or runs. The sneaker is rounded out with speckled laces and air units on the sole.
Image Credit: Nike
Key Themes Behind This Trend
- Reflective Sneakers
- Disruptive innovation opportunity for shoe manufacturers to incorporate 3M reflective details for visibility during nighttime activities.
- Toggle-enclosed Footwear
- Disruptive innovation opportunity for shoe manufacturers to integrate toggle systems for secure and adjustable fit on footwear.
- All-black Design
- Disruptive innovation opportunity for designers to create products that highlight an all-black look for sleek and versatile style.
Where This Applies
- Footwear
- Footwear manufacturers can leverage reflective details and toggle systems to create durable and versatile products that cater to outdoor enthusiasts.
- Outdoor Apparel
- Outdoor apparel industries can incorporate reflective details and all-black designs for visibility and style on their products for nighttime activities.
- Sportswear
- Sportswear brands can incorporate toggle systems on their products to provide a customizable fit for athletes and to optimize performance during activities.
