Ted Baker is known for its line of stylish men's shirts and women's apparel. Now the British brand can add a entirely new collection to its resume with the launch of its latest collection.
With more young people obtaining the cyclist movement, the Ted Baker brand decided to create a line of sleek bikes that will help generation Y ride in style. In collaboration with bicycle manufacture Quella, the Ted Baker x Quella collection features three bikes decorated with a retro-minimal look. Offered in the consumer's choice of blue, green or red, these bikes feature slim steel frames while the rims are a fresh white with copper details.
In addition to its vintage appeal, the Ted Baker x Quella bikes are equipped with Campagnolo Athena 11-speed components and Dia Compe brakes.