Primal Arctic Collections

The Bevza FW 2012 Lookbook is Haute and Rugged

The Bevza FW 2012 is a strong and forward collection of wearable couture. The series is reminiscent of arctic communities, favoring icy tones, sharp geometric shapes and roughly cut leathers. Each piece is simple, yet boasts an extremely contemporary design. The trousers featured are pleatless and cropped, and skirts are either above the knee or to the ground. The fabrics are patterned in intricate prints, reminiscent of glacial grooves, deer hyde or old wood. Memorable pieces include the wide leather waist belt, with almost device-like functionality, and the monotonous print suit with geometric cutouts.

Bevza was created in 2006, and has been releasing its clothing at Ukrainian Fashion Week twice a year since then. The company focuses on accuracy, creating breathtaking pieces with minimalist detailing. Each garment is strictly cut and rendered to perfection.

The The Bevza FW 2012 is fierce and strong, perfect for the hard-willed fashionista.

Wearable Couture
Opportunity for designers to create fashion-forward pieces with intricate prints and contemporary designs.
Icy Tones
Chance for beauty brands to develop makeup and nail products in cool and frosty shades.
Sharp Geometric Shapes
Potential for furniture designers to create modern, angular pieces that add a touch of elegance to any space.

Who This Affects Most

Fashion
Fashion brands can focus on accuracy and minimalist detailing to create breathtaking pieces.
Beauty
Beauty brands can explore cool and frosty shades for makeup and nail products.
Furniture
Furniture designers can incorporate sharp geometric shapes to create modern and elegant pieces.
SCORE
4.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 69%
Activity 44%
Freshness 8%

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