CRAFTSMAN has introduced the V20 ADVANCED battery line. This range is available in three amp hour and six amp hour capacities.
The V20 ADVANCED battery line utilizes tabless cell technology to deliver increased power and extended runtime compared to standard batteries while maintaining compatibility with the brand's existing ecosystem of over 100 V20 power tools and outdoor equipment. The larger six-amp-hour model provides up to three times more power and three times longer runtime than a conventional two-amp-hour battery, while the smaller three-amp-hour version offers 96% more power and up to 50% longer runtime, with both batteries engineered to operate at cooler temperatures during intensive use.
To encourage adoption, CRAFTSMAN is hosting in-store trade-in events at participating Lowe's and Ace Hardware locations where consumers can exchange a qualifying rechargeable power tool battery from any brand and receive a free V20 ADVANCED three-amp-hour battery with charger starter kit.
Image Credit: CRAFTSMAN
What Makes This Trend Stand Out
- Tabless Battery Upgrades
- Tabless cell designs are reshaping cordless tool performance by combining higher power output, longer runtime, and cooler operation within familiar battery formats.
- Ecosystem-compatible Innovation
- Backward-compatible battery improvements create value by extending the usefulness of existing tool collections while reducing barriers to premium technology adoption.
- Battery Trade-in Programs
- Retail trade-in events turn replacement cycles into acquisition channels, linking sustainability-minded disposal with accelerated uptake of next-generation power accessories.
Sectors Adopting This
- Power Tools
- Cordless tool platforms are becoming more competitive as advanced battery packs deliver performance gains without requiring users to replace their existing equipment.
- Home Improvement Retail
- Hardware retailers gain new relevance through experiential upgrade programs that connect in-store traffic, brand switching, and bundled starter kit promotions.
- Energy Storage
- Compact lithium-ion innovation is expanding beyond electronics and vehicles into high-drain equipment categories where thermal control and runtime define product differentiation.
