The Bank Trend Report explores a variety of trends that appeal to consumers, from smartphone banking to pay-as-you-go shopping. During economic turmoil, consumers may be more frugal with their hard-earned money, but they still desire banking methods that are both practical and convenient.
Over the past year, we have tracked trends relating to banking, regardless of the current state of the global economy. While people may be struggling to make ends meet, they are still avid consumers and desire practical banking methods. Our report, filled with 560 examples of market research and 66 PRO Trends like Mobile Markdowns and FREEtail, highlights consumer banking trends that will be valuable to financial analysts, retailers, marketers and advertisers alike.