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The Banana Republic Chan Luu Collaboration is Down-To-Earth

 - May 21, 2010   Updated: May 26 2011
References: bananarepublic.gap & fashionindie
The Banana Republic Chan Luu collaboration is the first time the American clothing brand has teamed up with a jewelry designer and the collection won't disappoint.

The 17-piece collection features limited-edition leather or thread bracelets true to esteemed jewelry designer Chan Luu's wrapping style. The bracelets use a variety earthy colors and materials including semi-precious stones, gold and sterling silver. Stack 'em up!

Implications - Accessories have taken on a new meaning in modern times. While it was seen as refined jewelry for the rich, accessories are now a fashion statement available to all. The luxurious aspects are still appreciated, but consumers want something they can afford and wear without a sense of pretentiousness. Whether it's beads or manufactured stones, casual accessories are profitable because they appeal to a wide demographic.