Futurustic Bold Tonal Sneakers

The Balenciaga Tyrex Model Arrives in Black and Red

The iconic Balenciaga Tyrex sneaker model follows its recent triple white colorway with the unveiling of a black and red iteration. The sneakers join the brand's Spring/Summer 2020 roster and adds to the rest of the vibrant colorway options such as silver and neon yellow.

The brand gives this silhouetet a split makeover with the duo tonal finish this time around. The Bred colorway uses mesh, metallic leather, as well as matte rubber for textural contrast as well as tonal contrast throughout the model. Plastic and rubber can be found at the heel and it is done in a shiny finish to follow the shoe's futuristic aesthetics. The leather is lightly worn and makes up the shoe's base foundation with clear gel elements at the mid panel.

Image Credit: Browns

Bold Tonal Sneakers
The trend of bold tonal sneakers is growing, offering opportunities for brands to experiment with new colorways and materials.
Futuristic Aesthetics
The trend of futuristic aesthetics in sneaker design creates opportunities for brands to incorporate innovative materials and unique shapes.
Split Makeover
The split makeover trend in sneaker design allows for experimentation with contrasting textures and materials.

Where This Applies

Fashion and Apparel
The fashion and apparel industry can benefit from incorporating bold tonal sneakers and futuristic aesthetics into their collections.
Sporting Goods
The sporting goods industry can utilize split makeover designs in their athletic footwear and apparel, creating unique and innovative products.
Retail and E-commerce
The retail and e-commerce industry can capitalize on the trend of bold tonal sneakers by stocking up on these highly popular and visually striking products.
SCORE
4.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 75%
Activity 54%
Freshness 9%

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