Asian Fruit-Inspired Sunglasses

COVRY & Sanzo Debut Capsule Line Celebrating AAPI-Inspired Eyewear

COVRY, the AAPI-founded eyewear label specializing in frames for low-bridge noses, and Sanzo, the Asian-inspired sparkling water brand, have joined forces for an exciting collaboration. This partnership aims to celebrate diversity, culture, and creativity by combining COVRY's unique eyewear designs with Sanzo's vibrant fruit-infused sparkling water flavors. The highly anticipated capsule collection will launch on August 8th, and it is poised to captivate consumers seeking stylish eyewear and refreshing beverages that reflect inclusivity and authenticity.

The COVRY x Sanzo capsule collection, launching on August 8th, represents a remarkable collaboration that resonates with consumers seeking inclusive and culturally rich products. By combining COVRY's expertise in designing eyewear for individuals with low-bridge noses and Sanzo's commitment to Asian-inspired flavors, this collaboration is set to provide a unique offering to customers.

Inclusive Eyewear Design
COVRY's expertise in designing eyewear for individuals with low-bridge noses provides a unique offering to customers.
Culturally Rich Collaboration
The COVRY x Sanzo capsule collection represents a remarkable collaboration that resonates with consumers seeking inclusive and culturally rich products.
Authentic Asian-inspired Flavors
Sanzo's commitment to Asian-inspired flavors adds a unique twist to the collaboration, providing refreshing beverages that reflect inclusivity and authenticity.

Industries Being Reshaped

Eyewear
By catering to individuals with low-bridge noses, COVRY's innovative eyewear design disrupts the traditional eyewear market and addresses a previously underserved market segment.
Sparkling Water
With its Asian-inspired flavors, Sanzo's sparkling water disrupts the beverage industry by offering a vibrant and culturally diverse alternative to traditional sparkling water options.
Fashion Accessories
The COVRY x Sanzo collaboration brings together eyewear and refreshing beverages, presenting a disruptive innovation opportunity for the fashion accessories industry to create unique and culturally inclusive product offerings.
SCORE
2.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 26%
Activity 37%
Freshness 19%