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Ocean-Themed Watch Lines

TAG Heuer Has Created Two Aquaracer Watches with Green and Blue Colors

— September 6, 2019 — Fashion
TAG Heuer has created two new Aquaracer watches, both of which have green dials. The new Aquaracer watches are also available in two different size options. One of the models is titled the Aqueareacer Green Dial watches will be released soon on the company's website. The men's version of the watch will have a price point of $2,250 and the woman's version of the watch will have a $2,150 price point.

The watches are created using blue and green colors, which take inspiration from the ocean and feature strong water-resistant qualities. The 43mm version has horizontal lines, which are made to look like docks where boats can be stored. While the 32mm version features diamond hour markers, both of the new watches are water-resistant up to depths of 300 meters.


Image Credit: TAG Heuer
Trend Themes
1. Ocean-themed Watches - Disruptive innovation opportunity: Develop eco-friendly materials for ocean-themed watches to align with sustainability trends.
2. Green and Blue Colors - Disruptive innovation opportunity: Introduce customizable watch straps with interchangeable green and blue colors.
3. Water-resistant Watches - Disruptive innovation opportunity: Create smartwatches with advanced water-resistant capabilities for outdoor and water sports enthusiasts.
Industry Implications
1. Luxury Watches - Disruptive innovation opportunity: Incorporate smart technology into luxury watches to enhance functionality and appeal to tech-savvy consumers.
2. Fashion Accessories - Disruptive innovation opportunity: Collaborate with fashion brands to design exclusive collections of ocean-themed watches and accessories.
3. Sustainable Manufacturing - Disruptive innovation opportunity: Implement sustainable manufacturing processes to reduce environmental impact in the watchmaking industry.
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