The iconic fashion house Balenciaga has announced the launch of curated apple music playlists, which are set to accompany a small collection of clothing. This exciting announcement comes on the heels of a collaboration with Cardi B, in which the fashion house featured the rapper on a billboard in Paris.
The songs selected for the playlist will include artists that have inspired the brand's designs throughout the years. The playlists are being created by the brand's creative director Demna Gvasalia, who also founded the luxury streetwear label Vetements. According to Gvasalia “The Balenciaga x Apple Music playlists will be by some of my favorite music artists, each of whom I have personally selected. These playlists will represent their personal tastes and influences, giving insight into what they listen to in their own lives,”
Image Credit: Balenciaga