Conceptual Anti-Virus Theatre Seating

Layer Created Mock-Ups for the Future of Cinema

Enjoying a night-out at the movies is one of the many things consumers miss as the COVID-19 pandemic continues, prompting design agency LAYER to imagine what the future of in-person screenings could look like. As a result, the brand created a digital mock-up of anti-virus theatre seats that are both safe and comfortable.

For starters, these seats are knitted with copper oxide threads, which boast antibacterial, anti-fungal and antiviral abilities. This means that it's harder for germs to live on the fabric, providing a safer experience for the dozens daily that will share the space. To make the process of finding one's seat in the dark more seamless, these tech-infused seats arrive with LED lights that project the seat number.

Image Credit: Layer Design

Anti-virus Seating
Designing seating that incorporates technology or materials that make it safer to be in shared spaces.
Tech-infused Seating
Integrating technology into seating designs to address various comfort and safety issues.
Led-enhanced Seating
Using LED lights to improve visibility and usability of seating in low-light environments.

Who This Affects Most

Cinema
Opportunity for cinema owners to retrofit their theaters with safer seating options that could attract cautious patrons.
Public Transportation
Potential for using similar anti-virus seating in buses, trains and other shared transportation modes post-pandemic.
Stadiums and Arenas
Incorporating new seating tech and materials that could improve safety and hygiene in crowded venues.
SCORE
4.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 65%
Activity 61%
Freshness 9%