Alternative Menswear Editorials

The Ones 2 Watch By Number 90 Story Boasts Edgy Styling

Photographer Sophia Kahlenberg captures 'By Number 90,' an alternative menswear feature for The Ones 2 Watch. Styling for the urban editorial is the work of Emma Pulbrook who dresses the editorial's model star, Marc Sebastian Faiella in an edgy and contemporary wardrobe.

From its playful knits to its sheer and translucent tees, this alternative menswear feature celebrates the fashion industry's conceptual direction. Boasting styles from Joseph Turvey, James Long and Alan Paine, The Ones 2 Watch 'By Number 90' exclusive gives alternative menswear designers an opportunity to shine.

Hair styling for this feature is courtesy of Fumi while its editorial design is created by Rosie Daly who brings an edgy and urban theme to life through a series of bold and playful visuals.

Alternative Menswear
Disruptive innovation opportunity: Create sustainable and gender-inclusive alternative menswear lines that break away from traditional fashion norms.
Conceptual Fashion
Disruptive innovation opportunity: Explore the intersection of fashion and art by pushing boundaries with avant-garde and experimental designs.
Urban Editorial
Disruptive innovation opportunity: Incorporate streetwear influences and urban aesthetics into menswear editorials to cater to the growing demand for urban fashion.

Who This Affects Most

Fashion Design
Disruptive innovation opportunity: Harness innovative materials and production techniques to create alternative menswear that challenges traditional fashion norms.
Art and Fashion Collaboration
Disruptive innovation opportunity: Foster collaborations between fashion designers and artists to create conceptual and boundary-pushing menswear collections.
Fashion Photography
Disruptive innovation opportunity: Experiment with bold visuals and unconventional styling techniques to capture the essence of alternative menswear in urban editorials.
SCORE
4.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 83%
Activity 39%
Freshness 8%