Alterna Haircare's 'My Hair. My Canvas.' collection is the newest offering from the luxury haircare brand and is 100% vegan. Highlighting plant-based ingredients like bamboo extract, white charcoal, coconut sugar, prickly pear oil and vegan botanical caviar, these products are specially formulated to strengthen and nourish locks while working to repair existing damage.
Launched in June, the collection is available for purchase on shopyourspacesalons.com and boasts sustainable packaging as an added bonus. In addition to its New Beginnings Exfoliating Cleanser, the 12-piece product collection also includes the Me Time Everyday Shampoo and Conditioner, the shine-boosting Glow for It Universal Gloss formula and the Another Day Dry Shampoo to name a few.
Fusing salon quality formulas with vegan-friendly ingredients and eco packaging, this haircare line will appeal to sustainable consumers seeking to invest in conscious self care products.
Image Credit: Alterna