Nike unveils the latest iteration of the Air Zoom Alphafly NEXT% 2 sneaker model with a Total Orange colorway palette to join the roster. The shoe has been described as “rocket ships made to help shave precious time off your personal records.”
In terms of the shoe's construction, it has an updated Atomknit 2.0 material throughout the upper and elevates the structure and breathability of the silhouette. Nike Swoosh emblems are painted along the lateral side of the shoe in black, stre5tching out as the lightweight rubbed laces cover the tongue by the forefoot section. The sole unit features a large ZoomX foam platform foundation, widened heel section, and Zoom Air pucks to ensure energy return.
Image Credit: Nike
Key Themes Behind This Trend
- Knitted Running Shoes
- With the use of Atomknit 2.0 material, there is an opportunity for the textile industry to innovate and create more lightweight and breathable knitted shoes.
- Updated Shoe Construction
- The construction of the Air Zoom Alphafly NEXT% 2 presents an opportunity for the athletic shoe industry to improve the structure of their products for peak performance.
- Energy Return Sole Units
- The ZoomX foam platform foundation and Zoom Air pucks in the sole unit of the sneaker present an opportunity for the sports industry to innovate and create footwear that provides maximum energy return to the wearer.
Where This Applies
- Textile Industry
- The Atomknit 2.0 material used in the upper portion of the shoe presents an opportunity for the textile industry to develop and market knitted shoes with improved breathability and lightness.
- Athletic Shoe Industry
- The construction of the Air Zoom Alphafly NEXT% 2 sets a precedent for the athletic shoe industry to develop more sophisticated and structurally sound footwear.
- Sports Industry
- The sole unit of the Air Zoom Alphafly NEXT% 2 presents an opportunity for sports equipment manufacturers to create footwear that offers maximum energy return for athletes competing at all levels.
