This week Nike teased its spring-ready Air Sprung collection, revealing images of a vibrantly-colored Air Max 95. According to the company, the new collection builds on its eco-friendly Next Nature series, utilizing many of the same sustainable materials and processes.
Looking at the teaser images, it appears that the headlining Air Max 95 will come equipped with a blend of textured nylons and leathers, which will be dressed in a variety of hues, including grey, aqua blue, pink, and golden yellow. In addition, the sneakers will come with an embroidered Air Sprung logo on the tongue featuring a golden caterpillar.
The new Air Sprung collection is said to include versions of the Air Force 1 Low, the Blazer Low Platform, and the Air Max 90, each of which will be delivered in a unique colorway.
Image Credit: Nike
Why This Trend Is Growing
- Sustainable Fashion
- Utilizing eco-friendly materials and processes in fashion is becoming a trend, creating opportunities for disruptive innovation in sustainable fashion industry.
- Multicolor Sneakers
- Vibrant colors and multicolor textures are becoming a trend in sneaker design, creating opportunities for disruptive innovation in the sneaker industry.
- Embroidered Logos
- Embroidered logos on sneakers are becoming a trend, creating opportunities for disruptive innovation in the sneaker design industry.
Industries Being Reshaped
- Fashion
- Sustainable and eco-friendly materials and processes are becoming more important in the fashion industry.
- Sneaker Design
- Designers are experimenting with multicolor textures and vibrant colors in sneaker design, offering opportunities for innovation in the industry.
- Sneaker Branding
- Embroidered logos on sneakers are becoming a trend, offering opportunities for innovation and creativity in the sneaker branding industry.
