Radiant Red Runners

The Nike Air Max 90 Ice 'Laser Crimson' Packs a New Punch in a Classic Design

The Nike Air Max 90 Ice 'Laser Crimson' is a flashy new take on the iconic sneaker. It's been almost 25 years since the Nike Air Max 90 was released, but the sneaker shows no sign of slowing down. The design remains one of the all time favorite silhouettes on the sneaker scene.

The new colorway sports a monochromatic red upper and incorporates a plethora of geometric shapes into the design. The sole of the sneakers is translucent and the white Nike Swoosh in the cherry on top of these punchy design.

Nike continues to keep these sneakers relevant with the eye-catching designs. The bright red makes these sneakers pop and the classic silhouette will keep sneakerheads interested. The sneakers are limited edition, so they won't be available for long.

Flashy Sneaker Designs
Opportunity to create eye-catching and unique designs for sneakers that appeal to sneakerheads.
Limited Edition Sneakers
Opportunity to release limited edition sneakers to create buzz and exclusivity.
Translucent Soles
Opportunity to incorporate translucent soles in sneaker designs for added visual interest.

Who This Affects Most

Footwear
Opportunity for footwear brands to create innovative and stylish sneakers.
Fashion
Opportunity for fashion brands to collaborate with sneaker brands and incorporate sneakers into their collections.
Streetwear
Opportunity for streetwear brands to create limited edition sneaker collaborations that cater to the sneakerhead culture.
SCORE
4.2 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 68%
Activity 49%
Freshness 8%