The Agent Provocateur SS 2011 campaign features the alluring French actress and singer Josephine de la Baume giving us an intimate showing in the privacy of her boudoir.
Describing this Frenchie as "spirit-confident, empowered, smart and utterly aware of the power of her allure," she fits the sexy lingerie pieces just right. The passion of this woman is irresistible. JosÃ©phine teaches us girls a trick or two in the Agent Provocateur SS 2011 campaign.
Implications - Shocking and provocative photography is a fantastic way for companies to garner critical and audience attention, as well as attract the attention of competing businesses. Using shocking imagery is perhaps the most effective method of drawing audiences in to an advertisement or product.