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Glow-in-the-Dark Superhero Sneakers

adidas' Stark Industries ZX 2K Boost Takes Cues from Iron Man

— May 11, 2021 — Fashion
adidas and Marvel teamed up to create the adidas Stark Industries ZX 2K Boost and the ZX 2K Boost Stark Industries Collection, which shares three colorways. The superhero sneakers take inspiration from Iron Man’s weapons and technology company Stark Industries, and they include a glow-in-the-dark feature.

Marvel fans will appreciate that the sneakers include tongues in the shape of Iron Man's Mask, and branding for Stark Industries on the upper portion of the sneakers. Available in lime green, blue and white designs, the collaborative adidas Stark Industries ZX 2K Boost sneakers are streamlined and supportive for a variety of activities thanks to their tough EVA forefoot and PU heel stabilizer.

The sneakers are packaged in boxes that reference comic strips with collage-style images of characters from the world of Marvel.
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