‘A Little Sugar In My Bowl' by Aaron Bondaroff and Terence Koh

 - Jul 22, 2009   Updated: Aug 4 2011
References: blog.honeyee & hypebeast
'A Little Sugar In My Bowl' is a compilation book by Aaron Bondaroff and Terence Koh that is filled with unusual black and white images that portray the “weirdos and characters that make up the downtown scene,” says Bondaroff.

Drunken cap rides, lounging on the bed, and even a gold chain-clad pimp are included in 'A Little Sugar In My Bowl,' making for an unusual gathering of people for this small book project.

Implications - In today's society, businesses face the challenge of very short attention spans of consumers. A simple and effective way to cope with this issue is by offering clients products and concepts of which they are the least expecting. In doing so, they will likely stand out in the minds of consumers.